IMPLEMENTATION & MIGRATION
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Marketo Engage (Adobe)
HubSpot
Migrate from Marketo Engage to HubSpot effortlessly.
Upgrade your marketing operations by leveraging our proprietary transformation layer to move complex automation and lead data into HubSpot. Our in-house engine handles the intricate translation of Marketo programs and smart lists with zero manual data entry required.
10x Faster
Migration Speed
100%
Data Fidelity
0 hrs
Average Downtime
"How do we handle Marketo's complex Program hierarchies and folder structures?"
SuprSwitch uses native schema mapping to recreate Marketo Programs as HubSpot Campaigns, ensuring your organizational structure remains intact.
"What happens to historical activity logs like email opens and form fills?"
Our proprietary transformation layer performs direct data extraction of Marketo activity logs and injects them into the HubSpot Timeline as custom events.
"Will our complex Lead Scoring models be lost during the move?"
No, our in-house engine extracts the logic and raw score values, mapping them directly to HubSpot's score properties without losing historical context.
Why SuprSwitch
Superior to standard manual exports and imports.
Don't settle for CSV exports that lose metadata and historical context. SuprSwitch provides a high-fidelity bridge between Marketo and HubSpot.
Intelligent Partitioning
Our proprietary transformation layer automatically identifies Marketo Lead Partitions and maps them to HubSpot Business Units.
Bypass Throttling
Skip the API rate limits; our in-house engine uses direct data extraction for massive throughput of millions of records.
Attribution Integrity
Preserve the 'Original Search Engine' and 'Original Referrer' data accurately across the migration gap.
Logic Translation
Translate Marketo's boolean logic into HubSpot's active list filters automatically during the migration process.
Trusted by 200+ sales-led teams who migrated off
Data Coverage
Complete Data Coverage
We ensure every object in your Marketo instance finds its perfect home in HubSpot.
Persons
All records
Persons
Contacts
💡 Maps lead partitions and lead status values to HubSpot Lifecycle Stages.
Companies
All records
Companies
Companies
💡 Maintains the parent-child account relationships and custom company-level fields.
Programs
All records
Programs
Campaigns
💡 Converts program types and tags into HubSpot Campaign structures.
Smart Lists
All records
Smart Lists
Lists
💡 Transfers logic filters into HubSpot active and static lists.
Custom Objects
All records
Custom Objects
Custom Objects
💡 Directly maps nested data schemas into HubSpot Custom Objects.
Assets
All records
Assets
Marketing Assets
💡 Moves email templates and landing page metadata for rapid rebuilding.
Under the Hood
Enterprise-Grade Confidence
Our technical architecture is built for the most complex Marketo instances.
Field-Level Precision
Schema MappingNative schema mapping ensures that every custom field and picklist value is validated before the migration starts.
Deep Data Pulls
Direct ExtractionWe utilize direct data extraction to pull record versions and historical updates that standard exports often miss.
Real-Time Transformation
In-House EngineOur transformation engine reformats Marketo's JSON structures into HubSpot-ready data packets in real-time.
Secure Transitions
Privacy FirstSecure data handling protocols ensure that your PII never leaves the proprietary transformation layer.
100% Data Fidelity Guarantee
We verify record counts and field values in before sign-off. Any discrepancy is fixed before you go live.
30-Day Post-Migration Support
A dedicated migration engineer is available for 30 days post-launch to fix any data issues that surface after your team starts using.
SOC 2 Compliant Process
Data is encrypted in transit and at rest. We never store your credentials — OAuth tokens are used and revoked per migration.
Migration Architecture
The SuprSwitch Workflow
How we move your data from Adobe Marketo Engage to HubSpot.
1
Instance Audit
Direct data extraction of your Marketo schema to identify custom fields, objects, and partitions.
Day 1
2
Schema Mapping
Applying our proprietary transformation layer to map Marketo programs to HubSpot campaigns.
Day 2
3
Data Transfer
Execution of the migration via our in-house engine with continuous validation checks.
Day 3-4
4
Final QA
Final verification of record counts and metadata alignment in the HubSpot portal.
Day 5
State-of-the-art deduplication logic that prevents record collisions during the HubSpot import.
High-speed processing that ignores standard integration limits for faster go-live dates.
Comprehensive mapping of Marketo 'Interesting Moments' to HubSpot timeline events.
The Human Element
Beyond Automation: In-House RevOps Experts
Our proprietary engine handles 99% of the heavy lifting, but every CRM has strict platform limitations. When HubSpot restricts automated imports for complex workflows or proprietary activity history, our in-house RevOps professionals step in.
We manually rebuild the business logic that machines can't touch, ensuring your new environment is perfectly tuned and ready for your sales team on day one.
What our experts handle manually:
Complex Workflows & Automations
Automated engines cannot migrate business logic. We manually translate and rebuild your HubSpot automations natively in HubSpot.
Restricted Activity History
Some historical data types are locked by HubSpot. Our team uses creative data-structuring to ensure no context is lost.
Custom Object Architecture
When standard mapping isn't enough, we architect and deploy custom objects in HubSpot to match your exact sales motion.
Choose the Migration Plan That Fits Your Business
Whether you want complete control or expert guidance, we’ve got you covered.
Self-Service
$499
Starting price, up to 50,000 records
Access to all supported CRMs
Free Sample migrations
Real-time Preview
Migration Analytics Report
Guided Migration
$999
Starting price, varies on volume.
Everything in Self-Service +
Selective Data Migration
Expert Migration Guidance
Data Mapping Support
Data Quality Management
Custom Migration
$Talk to us
Custom quotes for complex migrations.
Everything in Guided Migration +
Complex Field Transformations
Industry-Specific Customizations
Legacy System Integration
Complex Data Filtering
FAQs
Common Questions About Migration
Capabilities
Can you migrate our complex Marketo Program folders?
Yes, we use native schema mapping to recreate the hierarchy and associate the correct contacts with the resulting HubSpot Campaigns.
Data
Will my historical activity data be preserved?
Absolutely. Our in-house engine extracts 'Interesting Moments' and 'Custom Activity' data and maps them as custom timeline events in HubSpot.
Performance
How do you handle very large Marketo databases?
We utilize direct data extraction that operates outside of standard bandwidth constraints, allowing us to move millions of records in a fraction of the usual time.
Technical
How do you handle Marketo Custom Objects?
Our proprietary transformation layer identifies these relationships and recreates them using HubSpot's custom object and association features.
Security
What happens to my opt-out and compliance data?
We map Marketo's unsubscribe and 'Marketing Suspended' flags to HubSpot's 'Unsubscribed from all email' property to ensure continuous compliance.