IMPLEMENTATION & MIGRATION
Braze
HubSpot
Migrate from Braze to HubSpot with Total Precision
Stop struggling with manual exports and broken Liquid tags. Our proprietary transformation layer maps your Braze User Profiles and Custom Events directly into HubSpot's CRM schema without the data loss of standard imports.
99.90%
Data Fidelity
72 Hours
Migration Speed
100%
Event Mapping
"What happens to my Braze User Aliases and External IDs during the move?"
Our in-house engine preserves all identity markers, mapping them to HubSpot unique property fields to ensure no duplicate records are created.
"Can we move Braze Custom Events into HubSpot Timeline events?"
Yes, the transformation layer converts Braze event payloads into native HubSpot timeline activities, keeping your automation triggers intact.
"Will my Braze Canvas logic translate to HubSpot Workflows?"
We analyze your Braze journey logic and recreate the structural equivalent within HubSpot's Workflow engine using native schema mapping.
Why SuprSwitch
Beyond Simple Data Sync
The most advanced way to transition from Braze's engagement-first model to HubSpot's CRM-first ecosystem.
Automated Liquid Conversion
Our engine translates Braze Liquid personalization tags into HubSpot HubL tokens automatically.
Schema-Level Validation
Unlike CSV imports, our transformation layer validates data types before they hit your HubSpot portal.
Historical Event Preservation
Carry over years of engagement data without hitting typical CSV upload limits or timeout errors.
ID Resolution Engine
We merge Braze's multiple identity keys into HubSpot's primary email-based or Object ID-based structure seamlessly.
Trusted by 200+ sales-led teams who migrated off
Data Coverage
Full-Spectrum Data Coverage
We don't just move records; we translate your entire Braze instance into HubSpot's native architecture.
User Profiles
All records
User Profiles
Contacts
💡 Maps Custom Attributes directly to HubSpot Properties.
Custom Events
All records
Custom Events
Timeline Events
💡 Preserves event properties and timestamps for segmentation.
Subscription Groups
All records
Subscription Groups
Subscription Types
💡 Maintains opt-in/opt-out status across all communication channels.
Segments
All records
Segments
Active Lists
💡 Rebuilds filter logic using HubSpot's list criteria engine.
Campaign Metadata
All records
Campaign Metadata
Marketing Campaigns
💡 Aggregates historical performance data into HubSpot Campaign objects.
User Aliases
All records
User Aliases
Secondary Email Properties
💡 Handles complex identity mapping for cross-device tracking.
Under the Hood
Technical Confidence Built-In
Move your data without the constraints of traditional sync tools.
Native Schema Mapping
Zero-Loss EngineDirect data extraction ensures that nested JSON attributes in Braze are flattened and mapped correctly.
Proprietary Transformation Layer
In-House TechA secure environment where data is cleansed and reshaped to fit HubSpot's strict architectural requirements.
Pre-Migration Auditing
Data IntegrityWe scan your Braze instance for orphaned records and malformed attributes before the migration begins.
High-Volume Extraction
Scale ReadyMove millions of user records and events without the performance throttling found in manual exports.
100% Data Fidelity Guarantee
We verify record counts and field values in before sign-off. Any discrepancy is fixed before you go live.
30-Day Post-Migration Support
A dedicated migration engineer is available for 30 days post-launch to fix any data issues that surface after your team starts using.
SOC 2 Compliant Process
Data is encrypted in transit and at rest. We never store your credentials — OAuth tokens are used and revoked per migration.
Migration Architecture
The SuprSwitch Migration Path
A four-phase approach powered by our in-house transformation engine.
1
Deep Extraction
Our in-house engine pulls raw data from Braze User Profiles and Event Logs.
Day 1
2
Logic Transformation
The transformation layer converts Braze's event-based logic into HubSpot's property-based architecture.
Day 2
3
Portal Provisioning
Direct injection of mapped data into HubSpot Objects, including custom property creation.
Day 3
4
Final Reconciliation
A comprehensive audit comparing source Braze counts to destination HubSpot records.
Day 4
Encrypted sandbox for data transformation.
Direct extraction from Braze's data clusters.
Real-time mapping visualization and error handling.
The Human Element
Beyond Automation: In-House RevOps Experts
Our proprietary engine handles 99% of the heavy lifting, but every CRM has strict platform limitations. When HubSpot restricts automated imports for complex workflows or proprietary activity history, our in-house RevOps professionals step in.
We manually rebuild the business logic that machines can't touch, ensuring your new environment is perfectly tuned and ready for your sales team on day one.
What our experts handle manually:
Complex Workflows & Automations
Automated engines cannot migrate business logic. We manually translate and rebuild your HubSpot automations natively in HubSpot.
Restricted Activity History
Some historical data types are locked by HubSpot. Our team uses creative data-structuring to ensure no context is lost.
Custom Object Architecture
When standard mapping isn't enough, we architect and deploy custom objects in HubSpot to match your exact sales motion.
FAQs
Common Questions About Migration
Mapping
Does SuprSwitch handle Braze Custom Attributes?
Yes, every custom attribute is mapped to a corresponding HubSpot Contact Property, ensuring no data loss.
Events
How do you handle Braze's event-driven architecture in HubSpot?
Our transformation layer converts Braze Events into HubSpot Timeline events, allowing for identical trigger behavior in Workflows.
Segmentation
What happens to my Braze segment filters?
We translate Braze's segmentation logic into HubSpot Active Lists so your audiences remain consistent.
Security
Is my data secure during the extraction process?
Absolutely. Our proprietary transformation layer uses enterprise-grade encryption and a localized engine to process data without third-party exposure.
History
Can you move historical engagement data like email opens and clicks?
Yes, our engine extracts Braze engagement logs and maps them as activities on the HubSpot Contact record.