HubSpot ✓ Salesforce Migration
HubSpot
Salesforce

Migrate Deals and Contacts from HubSpot to Salesforce

HubSpot's Deals lack the granular forecasting and multi-stage pipeline control that enterprise sales teams demand—leaving you unable to manage complex Opportunities across regions and business units. SuprSwitch's proprietary transformation layer preserves every Deal, Contact, and custom field while mapping them to Salesforce's native schema in hours, not weeks.

100%
Schema Fidelity
48 hrs
Avg. Migration
0%
Data Loss Rate
"Will my HubSpot custom properties survive the migration to Salesforce, especially the ones with special field types like enumeration or calculation fields?"
Yes. SuprSwitch's native schema mapping engine directly extracts your HubSpot custom properties and intelligently maps them to Salesforce custom fields, preserving data type equivalence (text → Text, dropdown → Picklist, multi-select → Multi-select Picklist). For computed or formula-based properties in HubSpot that don't have direct Salesforce equivalents, our transformation layer creates equivalent Salesforce formula fields with the same logic intact.
"What happens to all my HubSpot activity history—calls, emails, tasks, notes—when I move to Salesforce? Will I lose my audit trail?"
Your complete activity timeline transfers intact. SuprSwitch's in-house engine extracts every HubSpot engagement record (calls, emails, tasks, notes) and maps them to Salesforce Activities and Tasks, preserving timestamps, owners, and content. We also create Salesforce Activity History records so you retain the full chronological audit trail tied to the correct Contact or Company records.
"How does SuprSwitch handle HubSpot's deal pipeline stages and custom pipeline properties when moving to Salesforce's Opportunity object?"
Our proprietary transformation layer maps your HubSpot deal pipeline structure directly to Salesforce Opportunities, converting stage names to Salesforce Stage picklist values and translating all deal custom properties to Opportunity custom fields with equivalent data types. If you have multiple HubSpot deal pipelines, we create separate Salesforce record types and assign Opportunities accordingly—no data loss, just smart field-level mapping.
Why SuprSwitch

Why Migration Teams Choose SuprSwitch Over HubSpot's Native Salesforce Export

HubSpot's CSV export flattens multi-object relationships, loses custom field type definitions (dropdowns become plain text), and abandons engagement history outside the contact record. SuprSwitch's in-house transformation layer preserves the entire data structure—from Contact-Deal associations to Activity timelines—using referential integrity and native schema mapping to ensure every object lands in Salesforce exactly as it should.

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Deal-Contact Associations Preserved

HubSpot's export breaks the many-to-many relationship between Contacts and Deals, forcing you to rebuild associations manually or lose deal context entirely. SuprSwitch's transformation layer extracts HubSpot Contacts, Companies, and Deals as discrete objects, then reconstructs Salesforce Account-Contact Roles and Opportunity-Contact relationships with full fidelity. Every Contact retains its deal influence history, and every Opportunity lands with the correct contact linkage—no orphaned records, no manual cleanup.

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Custom Fields Migrate as Native Types

HubSpot's CSV export converts every custom field to text, even dropdowns, radio buttons, and checkboxes. Salesforce receives strings instead of picklist values, breaking reporting, filtering, and automation. SuprSwitch detects HubSpot's field type definitions (single select, multiple select, checkbox, number, date) and maps each one to the correct Salesforce field type before import. Your Salesforce Opportunities pipeline stages and custom picklists work immediately—no data reshaping required.

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Engagement History Intact Across Objects

HubSpot's export only carries engagement data (emails, calls, notes) attached to Contacts; Deal-level and Company-level activity is dropped. SuprSwitch's extraction engine pulls all HubSpot Activities—including those linked to Deals and Companies—and re-associates them to Salesforce Accounts and Opportunities using your migration mapping rules. Your sales team sees the complete email thread and call history for every deal, not just the primary contact.

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Owner & Permission Mapping Automated

HubSpot owners have no direct equivalent in Salesforce; a CSV import will assign all records to a single user or require manual owner remapping. SuprSwitch maintains your in-house mapping table that matches HubSpot user IDs to Salesforce Users by email or username, then assigns Contacts, Accounts, and Opportunities to the correct owner during transformation. Permissions, territory rules, and forecasting calculations work from day one.

Trusted by 200+ sales-led teams who migrated off
Data Coverage

Every HubSpot Asset, Accounted For

HubSpot organizes customer data across Contacts, Companies, Deals, Tickets, and custom Objects, with Activities and Engagement Histories tracking every interaction. SuprSwitch migrates all core HubSpot objects and their associated metadata to Salesforce, preserving relationships and custom field mappings throughout the transition.

👤 Contacts
All records
Contacts
Salesforce Contacts
💡 HubSpot Contact properties map to Salesforce Contact standard and custom fields; email addresses and phone numbers are preserved with format standardization, and associated Companies are linked via the Account relationship.
🏢 Companies
All records
Companies
Salesforce Accounts
💡 HubSpot Companies transform into Salesforce Accounts with domain, industry, and employee count fields preserved; parent-subsidiary relationships are mapped to Salesforce's parent Account field structure.
🤝 Deals
All records
Deals
Salesforce Opportunities
💡 HubSpot Deals migrate to Salesforce Opportunities with pipeline stages converted to standard Salesforce stage picklists; deal amounts, close dates, and custom deal properties are preserved with type conversion for currency fields.
🎫 Tickets
All records
Tickets
Salesforce Cases
💡 HubSpot Tickets convert to Salesforce Cases with status and priority fields mapped to Salesforce picklist values; ticket associations to Contacts and Companies are preserved through Case relationships.
📝 Activities
All records
Activities
Salesforce Tasks & Events
💡 HubSpot Activities (calls, emails, meetings) split into Salesforce Tasks for to-dos and Events for scheduled calendar items; timestamps and associated Contact/Company relationships are maintained.
📋 Custom Objects
All records
Custom Objects
Salesforce Custom Objects
💡 HubSpot custom Objects and their field definitions are recreated as Salesforce custom Objects with many-to-many relationships converted to junction objects where needed; custom field types and validation rules are preserved.
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Pre-Migration Data Preview

Before we touch anything, SuprSwitch generates a full data inventory of your account: record counts per object, custom field list, pipeline structure, and owner mapping. You approve the field map before the migration runs.

Under the Hood

Built for HubSpot's Proprietary Object Graph

HubSpot stores data in a distributed object graph with portalId-scoped entities and dynamic field schemas that diverge significantly from Salesforce's relational model. Our proprietary extraction engine directly accesses HubSpot's native object definitions—Contacts, Companies, Deals, Tickets, and custom objects—bypassing CSV export bottlenecks and preserving the full fidelity of association metadata, custom property definitions, and field-level configuration that would otherwise be lost in flat file transfer.

Native Object Graph Extraction

Zero CSV Risk

HubSpot's object model is fundamentally a graph structure where Contacts, Companies, and Deals are connected via many-to-many associations with typed relationships (e.g., "contact is associated with company as Decision Maker"). Our proprietary extraction engine reads directly from HubSpot's association tables and object metadata, reconstructing the full relationship cardinality without flattening into CSV rows. This preserves association type labels and timestamps that are invisible in exported data, enabling accurate rebinding in Salesforce's Account-Contact-Opportunity hierarchy.

HubSpot Property Type Preservation

Schema-Aware

HubSpot uses a unified property system with dynamic field types—enumeration dropdowns, multi-select checkboxes, numeric spinners, date pickers, and rich text editors—all stored as JSON-serialized metadata within the hub_properties table. Rather than treating all HubSpot properties as text strings, our transformation layer introspects each property's fieldType, options array, and validation rules, then intelligently maps them to Salesforce's corresponding field types (Picklist, Multipicklist, Number, Date, LongTextArea). This prevents data truncation and preserves picker option constraints that enforce data quality.

Bi-directional Association Rebuild

Referential Integrity

HubSpot stores associations as edges in a many-to-many junction structure, allowing a single Contact to be linked to multiple Companies with different role types, and a single Opportunity to reference multiple decision makers. Salesforce enforces a stricter Account-Contact relationship via the Lookup field model. Our native schema mapping engine detects HubSpot's association cardinality, synthesizes lookup fields and junction objects where needed (e.g., AccountContactRole), and remaps portalId-scoped HubSpot IDs to Salesforce IDs using deterministic algorithms that survive iterative syncs without duplicate associations.

Live-Safe Delta Migration

Zero-Downtime

HubSpot's timestamp architecture (including hs_lastmodifieddate and hs_createdate on every object) enables granular delta detection without full-table rescans. Our migration engine respects these timestamps to extract only changed records during the cutover window, then continuously monitors HubSpot's object change stream during the live-safe phase, allowing new records created in HubSpot to be captured and staged in Salesforce without interrupting user workflows. This eliminates the false choice between data staleness and downtime.

100% Data Fidelity Guarantee

We verify record counts and field values in before sign-off. Any discrepancy is fixed before you go live.

30-Day Post-Migration Support

A dedicated migration engineer is available for 30 days post-launch to fix any data issues that surface after your team starts using.

SOC 2 Compliant Process

Data is encrypted in transit and at rest. We never store your credentials — OAuth tokens are used and revoked per migration.

Migration Architecture

Migration Architecture: HubSpot → Salesforce

SuprSwitch extracts HubSpot's complete object hierarchy—Contacts, Companies, Deals, Pipelines, and custom objects—and maps them to Salesforce's native Account, Contact, Opportunity, and Stage structures. Our process preserves field-level logic, picklist mappings, and custom properties while optimizing for Salesforce's relational model.

1
Schema Audit & Mapping
Analyze HubSpot's Contact, Company, Deal, and Pipeline objects alongside custom properties. Map HubSpot fields to Salesforce Account, Contact, Opportunity, and custom objects. Validate picklist conversions and identify transformation requirements.
Day 1–2
2
Primary Object Migration
Migrate HubSpot Contacts → Salesforce Contacts, Companies → Accounts, and Deals → Opportunities. Load custom objects and company associations. Apply field transformations and enforce Salesforce validation rules.
Day 3–4
3
Associations & Historical Data
Migrate Contact-to-Company associations, Deal-to-Contact associations, and Pipeline ownership. Load Activities, Notes, Calls, and Emails. Preserve timestamps and audit trails for compliance.
Day 5–6
4
Delta Sync & Go-Live
Capture HubSpot changes made during migration phases. Final record validation, checksum reconciliation, and user acceptance testing. Cutover and enable Salesforce production access.
Day 7
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SuprSwitch's proprietary extraction engine reads HubSpot's complete schema in parallel, including custom properties, associations, and historical records. Data is staged in an intermediate transformation layer for consistent processing.

Batch processing pipeline transforms HubSpot objects into Salesforce-native structures, applies field mappings, enforces uniqueness constraints, and loads data via direct data pipeline in optimized transaction blocks to maximize throughput.

Post-migration validation compares HubSpot source record counts against Salesforce loaded counts, validates field-level data integrity, checks association cardinality, and runs custom business rule verification across all migrated objects.

The Human Element

Beyond Automation: In-House RevOps Experts

Our proprietary engine handles 99% of the heavy lifting, but every CRM has strict platform limitations. When HubSpot restricts automated imports for complex workflows or proprietary activity history, our in-house RevOps professionals step in.

We manually rebuild the business logic that machines can't touch, ensuring your new environment is perfectly tuned and ready for your sales team on day one.

RevOps Expert RevOps Expert RevOps Expert

Dedicated RevOps Engineer included with every migration.

What our experts handle manually:

Complex Workflows & Automations

Automated engines cannot migrate business logic. We manually translate and rebuild your HubSpot automations natively in HubSpot.

Restricted Activity History

Some historical data types are locked by HubSpot. Our team uses creative data-structuring to ensure no context is lost.

Custom Object Architecture

When standard mapping isn't enough, we architect and deploy custom objects in HubSpot to match your exact sales motion.

Choose the Migration Plan That Fits Your Business

Whether you want complete control or expert guidance, we’ve got you covered.

Self-Service

$499

Starting price, up to 50,000 records

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Access to all supported CRMs

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Free Sample migrations

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Real-time Preview

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Migration Analytics Report

Custom Migration

$Talk to us

Custom quotes for complex migrations.

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Everything in Guided Migration +

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Complex Field Transformations

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Industry-Specific Customizations

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Legacy System Integration

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Complex Data Filtering

FAQs

Common Questions About Migration

Technical How does SuprSwitch handle HubSpot's Sequences feature when migrating to Salesforce, since Salesforce doesn't have an exact equivalent?
HubSpot Sequences are time-based, multi-touch email and task workflows that don't map directly to Salesforce's Sales Cloud. SuprSwitch's transformation layer converts active Sequences into Salesforce Tasks with Salesforce Flow automation triggers, preserving the enrollment status and next scheduled action for each contact. For completed Sequences, we archive them as Activity history records with detailed logs so you retain the engagement timeline. Note that Sequence personalization tokens (like first name or company) are converted to Salesforce field merge syntax, so your teams get the same functionality in their new environment. Inactive or draft Sequences are documented in a migration report for manual review.
Edge Case When migrating deal stages from HubSpot to Salesforce Opportunities, how do you handle our custom properties and probability percentages that don't align between pipelines?
HubSpot deal stages and Salesforce Opportunity stage names rarely match one-to-one, and HubSpot doesn't enforce stage probability the way Salesforce does. SuprSwitch maps each HubSpot pipeline's stages to your target Salesforce Opportunity record type and stage, then applies probability values based on your mapping configuration—you define the rules before migration. Custom deal properties become custom Opportunity fields via our native schema mapping, and we create a side-by-side stage translation document so your team understands what 'Negotiation' in HubSpot became in Salesforce. If a deal has properties that don't exist as fields in Salesforce, we auto-create them as custom fields rather than losing the data.
Timeline What is the typical timeline for a HubSpot to Salesforce migration, and what happens to our sales team's access during the cutover?
A typical migration spans 4-6 weeks: 1 week for discovery and schema mapping, 1-2 weeks for test migration and validation, 1 week for user training and sandbox refinement, and then the final production cutover on a scheduled date. During cutover (typically a weekend), your HubSpot instance goes read-only while SuprSwitch performs the final sync in our staging environment and validates data integrity. Your Salesforce instance is then switched live, and HubSpot remains accessible in read-only mode for 30 days as a reference. Sales teams access Salesforce immediately after cutover; we typically schedule the go-live for a low-activity period like a Friday evening to minimize disruption.
Edge Case HubSpot allows multiple deals per contact, but we have duplicate contacts from different import sources—how does SuprSwitch prevent account/contact deduplication errors during migration?
Duplicate contacts in HubSpot are a common edge case because HubSpot's deduplication rules are different from Salesforce's. Before migration, SuprSwitch performs a mandatory deduplication scan that identifies contacts matching on email, phone, or your custom key fields, then surfaces them in an exception report for you to review and merge in HubSpot first. For deals tied to duplicate contacts, our engine preserves the relationship hierarchy—if two contacts share a deal, we document this as a Activity/Note on the primary contact's Opportunity so no deal history is lost. We don't auto-merge duplicates because the business logic is yours; we simply prevent orphaned data by creating detailed mapping logs of which HubSpot contacts mapped to which Salesforce Accounts/Contacts.
Data Integrity How do you validate that all our HubSpot data migrated correctly to Salesforce, especially for complex fields like multi-select properties and contact associations?
SuprSwitch generates a comprehensive Data Integrity Report that compares record counts, field-level checksums, and relationship mappings between source and destination. For multi-select properties (which Salesforce handles as text strings or custom multi-select fields), we validate that all original values are present and properly formatted. Contact-to-Company associations are verified by cross-referencing Account owner relationships, and Company-to-Deal associations are checked through Opportunity AccountId references. If validation detects mismatches—like missing child records or orphaned relationships—we quarantine those records in a secure staging area with detailed error logs explaining what went wrong, so your team can investigate specific issues before certifying the migration. You get a signed-off audit trail, not just a green checkmark.

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